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So, today is the day that ‘The 12 Month Millionaire’ interviews are released by Russell Brunson and Vince James, and I, for one, must say that I am looking forward to it, for a couple of reasons (no idea? Watch the free trailer video here)

First, I am a big fan of marketing offline, and cannot understand why so few online marketers seem to use offline promotional methods and tactics. Are all IMers total ostriches?

The main reason is that it has seemed very clear to me for a long time that Internet Marketing, in particular, is incredibly incestuous.

It is all about the same old people in IM trying to sell the same old products to other people who are already involved in IM.

Does that make business sense to you?

No, me neither!

So, instead of following the same track as everyone else, maybe what you should be doing is looking for fresh, unjaded customers’ offline, people who perhaps are not even aware that making money online is a realistic option for them.

These people do not approach IM with any preconceptions (such things are almost always bad) and they are just far, far more receptive to new ideas, is what I have found in my own offline efforts.

If you are the person who introduces them to this wonderful (profitable) world and then leads them by the hand through it, don’t you think that those people might be your loyal followers and customers?

That is why several of my businesses are structured to focus offline, and a couple more that will hit the streets very soon will take this even further.

Second, the free report that I highlighted below has moved the goalposts a little as well. Most of these ‘free taster’ reports have little intrinsic value, but Russell’s certainly does. I fact, I almost felt he gave away too much of what he as going to be doing with The 12 Month Millionaire project, if such a thing is possible.

It definitely whetted the appetite to see the real product and may, I believe, represent a very positive move towards a greater openness when selling the kinds of IM products that are usually deliberately shrouded in mystery.

Anyway, once again, here is the link for the free trailer video – and there is absolutely no sign up or opt-in necessary to watch it, so go there now.

$60 product, advertising, affiliate marketing, felon, marketing, offline advertising, Russell Brunson, Vince James